Welcome to our first article in the blog! My name is Ahmed and I am the founder of MarketSpell. I am honoured and excited to be given the chance today to tell you our story. MarketSpell is the first marketplace in Canada for local products that you’ll love.

Before MarketSpell

I always saw myself as a dreamer. A person who wants to have a positive impact on society. But I had no idea on how I could do that.

I was very fortunate to be brought up in a family of diplomats. I had the privilege to travel around the world and to live in many different countries. It was a great opportunity for me to learn and meet some amazing people.

I saw how social status, gender, ethnicity, religion, orientations didn’t matter. Our struggles as humans are all the same. People should be measured by the size of their heart and the love they give.

Some of the wisest words that I have heard throughout my life came from farmers and workers who hadn’t received a basic education. I used to see the joy in their eyes when they were giving back to their community regardless of how little they had.

Without realizing it, they were changing the world with these small acts. They were a big inspiration for me. They helped me to understand myself better and made me realize that happiness for me meant helping people and giving back to my community.

The Birth of an Idea

Before founding MarketSpell, I was an engineer in his twenties who had a good career working in many international projects.

Yet, I wasn’t happy. I wasn’t doing what I truly loved: helping communities and giving back to our planet. When I moved to Canada three years ago from England, I fell in love with the country.

Canada has some of the most beautiful scenery in the world and a high standard of living. But I quickly realized that what made Canada truly exceptional is its people. They are some of the kindest, welcoming and talented people that I have ever met.

While living here I became fond of local Canadian products. I was also intrigued and interested to know more about the stories of the talented people behind these products. I learned about their successes and their struggles.

I found that many small business owners and artisans faced difficulties when selling online and reaching new international markets.

At that time, I didn’t realize it but the idea behind MarketSpell was just born. My goal was to create a service that could help them access new markets and to share their stories.

By starting MarketSpell, I wanted people all over the world to discover our amazing products. My goal was to celebrate local Canadian talent and share it with the rest of the world.

Starting MarketSpell

Ahmed Dawod  Founder of MarketSpell

In late 2017, I decided to quit everything and pursue my dream. Many people around me were very skeptical.

They thought it’s was a bad idea and I shouldn’t do it. I knew that it was a hard endeavor and that I would likely face many failures, discouragements and that I will be tested to the very core. But I believed in my dream.

MarketSpell became my passion and I wasn’t prepared to back down.

So I moved to a coworking space in Montreal and I dedicated all my efforts in realizing my dream. I faced many challenges as I lacked expertise in many fields.

It was hard but I always remembered how lucky I am to be doing something that I love and that has the potential to change the lives of many people. I had to learn and improve myself. I read dozens of books in every relevant subject to improve my knowledge in many fields.

But I knew that I couldn’t do this alone. I was fortunate to receive the help and support of my family, friends, my mentor, business coach and the goodwill of strangers to guide me. I am also humbled and honored to have an amazing team that believes in my vision. Without them, I would have never been able to move on with my dream.

When starting MarketSpell, I wanted to embed my values into the company culture. Success for us is never about how much money can this company makes.

It’s about how we can change people’s lives for the better and how we can help small Canadian businesses reach new markets. We also have a strong social & environmental mission. For example, an increasing part of our revenue each year will go toward charitable causes in Canada.

I am excited to announce the launch of MarketSpell very soon. We are currently in touch with thousands of amazing Canadian sellers to bring you their products to the marketplace!

Thank you all for your amazing support!

Ahmed Dawod

Founder of MarketSpell


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